The latest Linkedin changes rolled out yesterday and as you see them, consider first how (or if) you’ll use them. I’ll detail them a bit further as I try them.
Most changes are on mobile and will first require you to update the App.
* New look to desktop interface
* Ability to add ‘stories’ on LinkedIn. On the top of your mobile profile, you’ll see images of those who have posted stories. You can add a story as an option when you create a post on mobile. I tested this out and it seems quite simple.
* My personal favorite – linking a Zoom-type meeting to a sent message.
My first thoughts
* I’m not a big fan of ‘Stories.’ I fear a feed with story after story. That was how polls started out and this isn’t Instagram.
* I can see job seekers using the Zoom interface and, perhaps, using a story to promote themselves in job search much like the microphone does.
What do you think?
Quality vs quantity means everything in what you do in networking.
**It’s not how many people you connect with, it’s what you do as a follow-up to remain in touch with those who you may eventually develop business relationships
**It’s not how many jobs you apply for, it’s the jobs you’re targeting that match your skills and background.
**It’s not how much you post and comment on, it’s how you choose to engage
Hiring managers and recruiters, especially…Be understanding and stop trying to find that ‘perfect’ candidate. They don’t exist on paper but they’re in front of you every day.
Where to start?
*Build a complete profile that markets you in the best way possible (that’s where keywords and engagement come in)
*Know how to use that profile when networking. People aren’t just going to find you. You need to start finding them so they can, in turn, start finding you. The more you do it, the easier it gets.
*Develop a plan – starting with that profile, and then using that profile to network, share your profile whenever possible – through Zoom meetings, on your Email signature, and anytime to speak to someone – we all still go out but not to events. *Get familiar with LinkedIn on mobile
One of the most common LinkedIn usage questions I get is how and what content to post
While on LinkedIn you should post and comment on articles relevant to your background – an easy way to get started is writing about something you can relate to.
My first post was about pet peeves I had about emailing. Among more than 100 comments:
**Excessive email chains
**Re-read your email before sending it out
**Not everything needs to be URGENT
**Emails that were more like documents
You will always be able to find a topic of interest related to something in your professional life or in job search which you can turn it into a post
Above all – don’t overthink this –
**A post seeking advice (e.g. interviewing tip, follow-up)
**How you’ll gear up for an uncertain fall season (balancing school and work or job search)
**Changes you’ve needed to make in your daily routines – asking others to add theirs
**Mention any networking events you’ll be attending and why you’ll be there
Networking can be easier said than done if you don’t know where and how to start. Networking was extremely hard for me when I started.
I was devastated when I was shown the door by UPS in 2008. I had no idea what I was going to do next. As an introvert, meeting people I’d never met before was the hardest thing I ever had to do – harder than any job or assignment I had. I got better at it, but not before my share of failures. I’m more at ease networking these days and it does gets easier but I’m still an introvert by nature.
Think of it this way, you’re by the ocean and you want to go in. But the water is too cold. So you dip one toe in, then another, then your feet and eventually you take the plunge.
Networking is like that
+ Start slowly with people you meet here
+ Follow-up on connection requests
+ Schedule some time to speak or meet virtually
+ Attend online events – even if it’s just to listen in and be a ‘fly on the wall.’
I’m looking forward to participating in LinkedIn Local Jersey Shore on Wednesday, April 3, 6pm-8pm at Beach Haus Brewery, 801 MAIN St, Belmar, NJ. Register to attend here: https://www.eventbrite.com/e/linkedin-local-registration-56753601550
It’s never too soon to be using LinkedIn. It’s a great time for students to learn the best ways to network.
Consider my top 10 tips
- Build your LinkedIn profile
- Think about what clubs you’ll join at school in your field of interest
- Follow up with everyone you meet while home – you never know where that relationship may go.
- See if your college has an Alumni group on LinkedIn and join it.
- Invest in business cards.
- Get a professional sounding email address. I won’t be impressed with “BeerLover1989@ aol.com”
- Review your Facebook and other social media privacy settings.
- Distinguish yourself through volunteering or interning.
- Write (not email) your thank you after meeting with people
- Attend networking events in your area with a friend
I believe that creating a LinkedIn profile should also be part of the college search process and later as part of the college experience. It’s another way that your student can differentiate himself or herself from everyone else.
Thanks for stopping by!
According to a survey by Monster about 12 percent of US employees will call out sick on Monday 2/4, the day after The Super Bowl. If an employee is not planning on going in on Monday, there’s a good chance their boss or hiring manager might be absent, too. Monster also surveyed the heads of companies and heads of hiring at various size organizations, and found that these individuals were even more likely to say they’d taken the day off — almost 14 percent had called out sick the day after the Super Bowl to recover from partying.